Abstract: With increased globalization of the world economies, for
most enterprises, market opportunities seem to be endless these days.
Consequently, departing from the traditional commercial strategies and
tactics, innovative managers are looking for unique ways to compete
more effectively on a local, regional and global basis. Internet has
received so much attention from business world because the internet
will accelerate the decrease in costs of information. In addition, it
provides a universal availability and higher quality of information.
Internet also provides a fundamentally different environment for
international marketing and requires a different approach. Marketing
mix on internet marketing consist of five P‟s: price, product, promotion,
place, and personalization. Internet marketing establishes the new
marketing paradigm. This paper will try to explain the effect of internet
marketing on marketing mix and to determine some building blocks in
the new marketing paradigm

More Reasons to have Custom Web Design

  1. Custom web design is always and should be SEO friendly. Hence it becomes one of the best methods to rank higher in all the search engines.
  2. As for a general website (basic website), poor search engine ranking usually will become an issue, but when the custom web design approach is applied, it will have a higher possibility of skipping this issue.
  3. On the other hand, building a website that is custom fit with all of your desire contents and creativity, you can then fairly compete with your major online rivals in the search engine ranking race and you will have higher chance to topped them over!
  4. With the idea of implementing custom web design approach, you tend to also highlight the importance of your different products and services that you offer. Thus, you can also suggest better pricing compared with your competitors.
  5. You may need to get a professional web design company to help you uplift your brand image and ensure that you are getting the best results and outcome that is value for money.
  6. You can juggle between saving time or increasing revenue.
  7. Hiring freelance web designers may not seem to be a good idea. As they are probably less committed or perhaps lack of experiences in terms of wide branding perspective.
  8. In short, they don’t spend as much time building your website (more of moonlighting), as compared to a web design company that is doing it on a full-time basis.
  9. It also saves you so much time as you do not need to get involved in the ideation, design process, sitting with the designer side by side and also sorting out the specifications on how you want your website page to look like. You can just leave it to the pro!
  10. Therefore, you have more time to focus on your business, products innovation, services perfection and core values.
  11. Having a custom web design will also give you more control over your website and easy to update contents in the future. It is flexible and able to adapt to the ever-changing trend.
  12. Brand recognition will also improve as a result of custom web design. It gives you the idea that everything is possible through online marketing, working well with your specific requirements and needs.
  13. The benefits are endless if you do lots of online marketing, and for a start, you sure need to invest in custom web design that is worth spending.

To summarise, it uplifts your brand recognition, saves time, better search engine ranking, connecting you with your customer and foster better engagement.

I’d Rather Not Think About It

When my great uncle passed, he was given one of the monuments in Morris County NJ by his family. He specifically wanted one and even requested it in his will. He mentioned that the family could add to it whatever they wanted. It’s a good thing that he was good to the family, because if he wasn’t, they could have added just about anything. They had a beautiful message to go along with it. I’ve never really thought about what I want when I pass, but I guess if I had to make a choice, a monument sounds pretty nice.

I’m not even at the age where I would expect to have a monument, but I suppose I’ll get there eventually. Those kinds of thoughts are something that I like to avoid, because I don’t want to make anything happen sooner than it should. I’m a little bit superstitious in that way. Nothing will probably happen to me when I think about those topics, but I don’t want to take any chances. Continue reading “I’d Rather Not Think About It”

Helping Customers Fall for Your Business

Do you wish to learn How to make customers fall in love with your business? Quite a few business people would love to learn the secret to doing this since it would definitely enhance their Small Business Marketing in a number of ways. Researchers have consistently shown that consumers have a propensity to buy from a business they are familiar with and believe in therefore you must concentrate your time and efforts on making them love your business. This is not as hard to accomplish as many think. The first thing you have to do is carefully hear just what customers are suggesting. Talk with customers frequently so that you can discover just where they think you’re doing things correctly and also where improvements are needed. The more time and effort you spend interacting with your clients, the more powerful the connection will become, and a powerful relationship leads to faithful clients. Uncover ways to come in contact with customers repeatedly for great end results. Find a way to keep the consumers happy, without giving the company away. Though you cannot give your items to clients free of charge, you can always treat these individuals with regard, even when they may be only contacting you for answers to questions. They will remember down the road, and make certain your company consistently targets the demands of the customer. They are truly the ones who help you stay in business so make certain you bear this in mind at all times. If you fail to do so, your company will be affected. Any time a customer states they’ve got a difficulty with a product or service you market, resolve this problem within the fastest time frame possible. There will be situations when you cannot remedy the problem swiftly, nevertheless consumers will be aware you attempted to do so and recall this later on. Naturally, you’re going to find you have clients who you are unable to please no matter what you try. Figure out how to discover these types of customers and attempt to please these individuals the best of your ability, but recognize when to give up too, for your own personal sanity if nothing else. Look at this Business Zone Article to learn more about the best way to reach this goal. This Interesting article explains the steps you have to adopt to have clients adoring your company as the response to buyers falling in love will probably amaze you.